Representational photo
Artix, touted as India’s first-ever Hotel Art Fair, is scheduled to be held on August 25 in a one-of-a-kind union of luxury and art.
The three-day show will be a global gathering to celebrate art, culture, and is anticipated to be a launching pad for design treasures. It will be held in the Taj Mahal Palace, where the entire second floor will transform into an interactive art district.
Visitors would see a fusion of Indian and international masters, contemporary and modern art, sculptures, tapestry art, and collectibles. All of the rooms on the level have been transformed into art saloons and galleries.
Around 20 art galleries will participate in the show, including Dhoomimal Art Gallery, Cultivate Art, Anant Art Gallery, Art Pilgrim and Art Centrix.
The fair, according to the organisers, aims to bridge the gap between artists and collectors.
“Artix introduces a truly distinctive concept. A pioneering endeavour in India, it orchestrates a harmonious fusion of a hotel and an art fair, metamorphosing spaces into immersive art encounters. Through this event, our goal is to infuse fresh vitality into the art realm, nurturing a novel wave of fervent art aficionados and collectors,” said Payal Kapoor, founder of Arushi Art — among the art galleries participating in the event.
The event will series of talks and discussions around art to enable art buyers, collectors and connoisseurs to get a first-hand insight into the world of art, design and culture.
Malvika Poddar, founder of fashion store Carma, said that the show will nurture a new generation of art connoisseurs.
The fair also aims at being the country’s first-ever travelling art fair, with destinations like Hyderabad, Bangalore, Mumbai and Kolkata on the cards.
The show will come to a close on August 27.
(With inputs from PTI)
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