To mark the leap year, Le Meridien New Delhi, in partnership with the Archives of Tarun Thakral, presents a captivating visual journey titled “Journey Through Time: +1 Day, +1 Story,” – a unique exhibition of hand-drawn Indian commercial posters from the 1920s to the 1960s.
The exhibition will be held at Atrium Lobby (Longitude), Le Meridien on the ‘+1’ day of the year, February 29, starting 4.30pm onwards.
Journey Through Time: +1 Day, +1 Story offers a unique opportunity to witness rare collection of 28+1 original images from yesteryears.
One-of-its-kind, a magical exhibit that transcends into a journey of the evolution of design aesthetics and rich visual history of India providing the onlookers an experience to immerse themselves in the charm of offset and lithographic techniques as each poster whispers stories of a bygone era.
The exhibition, curated by the Archives of Tarun Thakral, unlocks the hidden narratives within these fascinating posters.
Thakral emotes, “Each piece transcends its commercial purpose, offering a sneak peek into social evolution, consumer trends, and artistic expressions. It is a time capsule that gives you a glimpse of the dawn of independence through advertisements promoting indigenous products, reflecting a nation’s escalating self-belief. The exhibition opens a window into the bustling marketplaces and changing styles of hand-drawn illustrations, capturing the essence of Art Deco and Glamour.”
Tarun Thakral, primarily an hotelier with over 35 years of experience in the Hospitality industry in India & abroad. To pursue his hobby and passion in vintage & classic cars, in 1996 Tarun founded the Heritage Transportation Trust to promote the preservation of modes of transportation that have been used in India. As its Founder and Managing Trustee, the Trust developed India’s first comprehensive Transport Museum: Heritage Transport Museum, which opened its doors to visitors in December 2013.
Heritage Transport Museum is located on the outskirts of New Delhi near Gurgaon and has being built on a 3.01-acre land encompassing 95,000 sq feet area with Exhibition Galleries, Library & Reference Centre, Mini Auditorium, Museum Souvenir Shop, Seminar Rooms, and a Refreshment Area. The Museum sets the standard for Indian museums with its dramatic displays, in-depth interpretation, extensive collection and exciting opportunities for visitor participation. The museum is home to more than 3,500 curated objects on display that weave a tale of India’s colorful transportation history. Since its opening the Museum has inspired more than 2 million visitors. The Museum has won many national & international awards including the prestigious National Tourism award for being the most Innovative & unique Tourism project in the country.
When: 4:30pm, February 29
Where: Le Meridien New Delhi