Varun Soni: Born and raised in Delhi, Varun Soni has spent 53 years living in the heart of India’s capital. An alumnus of Springdales School, Pusa Road, and Kirori Mal College, Delhi University, he pursued BA and MA in English Literature, driven by his passion for writing.
From his early years in journalism to becoming an author, Varun’s journey has been one of exploration, reflection, and storytelling.
On November 20, Varun unveiled his latest book, India Beyond Metros: Dekho Apna Bharat, at a high-profile event graced by dignitaries that included academicians and diplomats. The High Commissioner of Brunei Darussalam, Dato Paduka HJ Alaihuddin Mohd Taha, launched the book, which highlights 50 lesser-known Tier 2 and Tier 3 cities across India. The book is available online on Amazon at Rs 299.
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Love for writing
“I’ve always been interested in writing,” shares Varun. His journey began in school, where writing piqued his curiosity. “I got into journalism because it’s a profession centred on writing,” he adds. His career in journalism has been instrumental in shaping his approach to words. “It’s made me write crisply. Authors often become verbose, but today’s readers, especially the younger generation, prefer content that’s concise, informative, and interesting.”
Though he started his career at Media Transasia in 1995 and later honed his skills at the Press Trust of India, Varun’s true passion for writing features and reporting on business and economy led him to major publications like The Hindustan Times and The Indian Express Group. His first book, Living in India: Lives in Style (2007), a peek into the homes of 50 celebrities across India, was a bestseller and garnered significant media attention.
Having spent most of his life in Delhi, Varun acknowledges how the city has influenced his perspective. “Delhi, being the capital and a metropolis, offers exposure to so many social aspects. However, my biggest learning came through journalism—it’s an experience no other profession can match,” Varun told Patriot.
Varun’s extensive travels across India’s Tier 2 and Tier 3 cities eventually led to the creation of his book, India Beyond Metros: Dekho Apna Bharat. Reflecting on his travels over the past five to six years, he says, “I visited temples, waterfalls, valleys, and lush green landscapes, discovering India’s rich culture, heritage, and history hidden in smaller cities. When I’d share my experiences back in Delhi, most people hadn’t even heard of these places. That’s when I decided to pen this book.”
The book showcases 50 lesser-known cities, offering practical advice for travellers. “It tells readers how to reach these places, what to see, where to stay, and what to buy. It’s about bridging the gap and highlighting the beauty of India’s hinterland,” says Varun.
Finding hidden gems
When asked about his favourite places, Varun points to the Western Ghats. “From Mahabaleshwar to Kerala, its lush greenery, waterfalls, rivers, and biodiversity make it breathtaking,” he shares. Another standout for him was the Mangalore-Udupi region in Karnataka. “Its natural beauty, food, culture, and cleanliness were absolutely captivating,” he says.
The process of selecting cities for India Beyond Metros was methodical. “I shortlisted cities based on accessibility, regional importance, and tourist appeal,” he explains. Despite being lesser-known, many of these places are now easily accessible by air or train.
Varun believes the Indian hinterland offers an authentic cultural experience that metros often lack. “While metros are becoming westernised, smaller cities are still deeply rooted in their cultural identity. They represent the real India,” he says.
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Challenges and lessons
Researching these cities brought its own set of challenges, though Varun notes that improved infrastructure made his work easier. “These places are no longer remote; they’re well-connected now,” he points out.
Through his book, Varun hopes to encourage readers to explore their own country. “There’s so much to see in India that rivals international destinations. I want people to realise the treasures hidden in our smaller cities and kasbas.” He believes the book could help shift travel trends by drawing attention to these overlooked destinations.
The success of India Beyond Metros has sparked ideas for a sequel. “There are many more cities I’m discovering that couldn’t fit into this book,” he says.
Varun is also eager to explore the Northeast, a region he hasn’t travelled extensively.
